FAQ: Where do you get your ideas for Museum140 from?

Time to answer another ‘Ask Us Anything’ question. Quite often we get asked where we get the ideas for our projects from. Sometimes ideas just come to us, e.g. Adopt-a-Museum happened because we were visiting the Röntgen Museum in Germany and were shocked by how under-visited it was. We wanted to shout out about it to the world. Then we thought there must be more hidden gems like that, and so the idea was born. Other times we look at what significant events or dates are happening that we could tie something in with, such as Museum Memories Day as a run up to International Museums Day, or Museum Exposure to mark 11/11/11.

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